About Modern Living Review
Last updated: 26 March 2026
modernlivingreview.com is an independent editorial review website dedicated to helping everyday consumers in the United States, United Kingdom, Canada, Australia, New Zealand and Ireland make more informed decisions about household and lifestyle products.
We research, analyse and publish independent reviews of consumer products — with a particular focus on household cleaning solutions, home improvement products and practical everyday items — so that our readers can cut through marketing noise and understand what a product actually does, how it works, and whether it represents genuine value.
What We Do
Our editorial process is built around independent research. When we evaluate a product such as FizzClean, our team examines publicly available information from multiple sources: the manufacturer's product page and ingredient disclosures, publicly available scientific literature on the relevant active compounds, user reviews from verified purchase platforms, regulatory guidance from bodies such as the FTC, ASA, ACCC and CCPC, and any third-party testing or certification claims made by the manufacturer.
We do not conduct laboratory testing ourselves. Our reviews represent editorial assessments based on the analysis of publicly available information, and are clearly presented as such. We are transparent about this methodology — and about the limitations it implies — because we believe informed readers make better decisions.
Our Editorial Principles
🔍 Independence
We are not affiliated with, employed by, or sponsored by any product manufacturer. Our assessments are not for sale.
✅ Accuracy
We make every effort to ensure our content is factually accurate. Where claims are uncertain, we say so clearly.
🔄 Currency
We regularly review and update our content to reflect changes in product formulations, pricing and manufacturer policies.
💡 Transparency
We disclose our affiliate relationships openly. Our monetisation model is described fully in our Affiliate Disclosure.
Our Monetisation Model
modernlivingreview.com is funded through affiliate marketing. This means that when you click certain links on our site and subsequently make a purchase, we may earn a commission from the product's manufacturer or their affiliate network. This commission has no effect on the price you pay as a consumer.
Our affiliate relationships do not influence our editorial content. We select products to review based on their relevance and potential interest to our audience — not on the commission rate offered. If our honest assessment of a product is negative, we publish that assessment regardless of any commercial relationship. For complete details, see our Affiliate Disclosure.
Not an Official Retailer
It is important to be clear: modernlivingreview.com is not a shop, not an official retailer, and not affiliated with or endorsed by any product manufacturer. We do not sell products, process payments, manage deliveries, or handle returns or refunds. All purchase transactions occur exclusively on the manufacturer's official website or authorised retailer platforms, which are linked from our review pages. Any post-purchase queries — including order issues, delivery questions and refund requests — should be directed to the manufacturer directly.
Meet the Editorial Team
Modern Living Review was founded by a small team of consumer product researchers and editorial writers with backgrounds in journalism, consumer affairs and product testing.
James Whitfield
Editor-in-Chief — Modern Living Review
James has over a decade of experience in consumer affairs journalism and product evaluation. His focus is on identifying practical household products that deliver on their core claims — and helping readers distinguish genuine innovation from marketing hyperbole. He oversees all editorial content on modernlivingreview.com and is responsible for the site's editorial standards and independence policy.
Our wider team of contributing researchers and writers spans multiple countries, allowing us to contextualise product claims within the specific regulatory and consumer protection frameworks of each market we cover — from the FTC guidelines applicable in the US to the ACCC guidelines relevant to Australian consumers.
Get in Touch
We genuinely welcome feedback from our readers. If you have a question about our content, a correction to suggest, a data removal request, or simply want to share your experience with a product we have reviewed, we would like to hear from you.
Have a question or feedback?
Reach out to our editorial team — we respond to all enquiries within 48 business hours.
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